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OUR MISSION STATEMENT
Our brand, Fashionable Smiles, was born during the Covid pandemic in September 2020. Since then, we have revamped ourselves into a Confidence brand in March 2022. We strongly believe that when people feel happy, they exude confidence and radiate positivity. And that's exactly what we aim to deliver through our brand. Our CNFDNT apparel is not just a fashion statement; it's a lifestyle that empowers individuals to embrace their true selves and be confident in any situation. Our T-shirt sums it up perfectly: "Self-confidence is a superpower, once you start to believe in yourself, magic starts happening." So, let's spread this magic of confidence with our CNFDNT apparel and live the life we truly deserve.